“From seeds to souls” – From coffee seeds to each cup of coffee you drink is a journey originating from heart. We put heart into every process we do: seed, care, harvest, roast and make coffee. Finally, we enjoy different cups by all heart.

The Story

When I was a child, I was quite stubborn and naughty. I did not follow the path that most people chose. Instead of going to college, I chose graphics to start with. Because in my mind, graphics was something cool, abstract, and it could portray part of my personality through each graphical product.


Our Desire

We have a desire to cooperate with Vietnamese coffee growers to create valuable products that are widely appreciated by domestic and foreign people. We are always eager to share equal value between coffee peasants and collectors every coffee season. 


The Coffee Garden

After a period of exploration and selection, FeFe finally found a coffee garden which provided qualified coffee beans.

The coffee garden is located in Cau Dat, Lam Dong – an ideal place to grow Arabica coffee beans in Vietnam.    



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